December 2023 highlights:
Kickers Autumn / Winter Gifting
At Mum’s the Word we work closely with the UK's top parenting influencers, journalists and celebrities. In December, we worked on an Autumn/Winter gifting campaign for @KickersKidsUK and collaborated with influencers and celebrities including TV presenters Ashley James and Laura Whitmore, actor Ashley Walters and rapper/songwriter Professor Green.
November 2023 highlights:
Bramwell Brown Paperclouds Launch
Coinciding with the clocks going back, we’ve been working on the launch of a new Bramwell Brown clock design… Papercut Clouds Weather Clock.
The limited edition clock was created in collaboration with Scottish papercut artist Emily Hogarth. Emily creates designs that inspire storytelling - conjuring imagery that transports you to a magical land - the perfect match for a Bramwell Brown clock and we think it’s definitely their most magical clock to date…
If you’re interested in a Papercut Clouds Clock you need to be quick, the launch has been so successful, that there are only a handful still available pre-Xmas . And what a magical pressie it would make!
October 2023 highlights:
Halloween at Pink Mary
This Halloween we’ve been lucky enough to work with Tunbridge Wells’ boutique Pink Mary (formerly Luxe Vida) picking out some of their fang-tastic Halloween products - check out our favourite store picks!
From now until 30th October, you can take little ones along to the Pink Mary store (66 High St) to see how many secret spiders they can find hidden throughout the store.
Your little spider spotters will each receive a lollipop prize and if you share your spider pics on insta (following and tagging @pinkmarystyle) you could be in with a chance of winning spooktacular goody bag worth over £50! (Ts and Cs apply)
Good luck if you take part and Happy Halloooweeeeen witches! GIVEAWAY NOW CLOSED.
August 2023 highlights:
Amazon X
Kickers
Over the Summer, we curated a Back to School strategy for Amazon X Kickers… working alongside brilliant content creators Hattie Bourn, Coco Amore and The Choi Family.
The families created fantastic reels and photography stills which showcased Amazon’s wide range of Kickers’ styles and explained just how easy it is to order with next day delivery!
The super cute content was also utilised on the Kickers’ Amazon homepage, to see more take a look here…
June 2023 highlights:
Weetos Caramel Launch
We worked with our friends at Weetos on an influencer marketing campaign to launch their new Caramel flavour Weetos. Devising a campaign around #BanBoringBreakfasts we worked with the amazing Emma @brummymummyof2 on instagram and the brilliant @Monagofamily on TikTok.
Weetos Caramel flavour is not only really delicious but it’s also high in fibre and a great source of wholegrain and Vit D, with no red flags on the traffic light system - loved by kids - approved by parents!
We loved working on the campaign, check out Emma’s Morecombe & Wise style ad here!
May 2023 highlights:
Kickers X
Big Fish Little Fish
We’ve been so excited to announce this collab that we’ve been working on for a few months now! As you probably already know, Kickers has music running through its DNA. Since their creation, they’ve forged strong links with the music world and established themselves as the preferred shoes for artists from David Bowie and Miss Dynamite, to Jarvis Cocker and the Artic Monkeys, to name a few…
Endorsed by these legendary artists, Kickers shoes have remained in tune with the history of music ever since so this collab between Kickers Kids shoes and 2-4 hour party people, BFLF is perfectly in step!
Big Fish Little Fish have brought raving to the family massive. An independent, grassroots music and events crew of seasoned ravers and parents that put on family raves with all the freedom and excitement of a mini-festival, right in the heart of cities and towns across the UK.
The first two raves kicked off in Coventry and Ally Pally in May. We loved seeing all the amazing families throwing shapes on the Kickers dance floor, posing in front of the amazing backdrop and giving away lots of pairs of Kickers Kids’ kicks. Check out BFLF for future dates later this year!
